Explore marketing insights, tactics, and trends to elevate your brand and drive success.
Artificial Intelligence (AI)
Perplexity, the rising star in AI-powered search, is upping the stakes with the launch of Perplexity Max, a $200-per-month subscription designed for its most dedicated users. Announced in a company blog post Tuesday, the new plan grants subscribers early access to experimental features, advanced tools, and cutting-edge AI models. The
Artificial Intelligence (AI)
Elon Musk’s artificial intelligence venture, xAI, has secured a massive $10 billion in combined debt and equity financing, according to a statement from Morgan Stanley. The raise—split evenly between secured notes and term loans, and strategic equity investments—is one of the largest ever for an AI startup
Design
Figma, the collaborative design software powerhouse, took a major step toward going public on Tuesday by filing its S-1 with the SEC. While the filing stops short of revealing how many shares will be offered or at what price, it provides the most comprehensive look yet into Figma’s financial
Style & Beauty
Google has announced the launch of Doppl, an experimental app designed to let users visualize how different outfits would look on their own bodies using artificial intelligence. Now available on iOS and Android devices in the U.S., Doppl brings a new, personalized layer to the concept of virtual try-ons.
Transportation
In a significant step forward for autonomous transportation, Uber customers in Atlanta can now hail a driverless Waymo robotaxi directly through the Uber app. This marks Atlanta as the second U.S. city, after Austin, to host the growing collaboration between Uber and Waymo, two companies that were once rivals
Style & Beauty
Unilever announced Monday, June 23, that it will acquire men’s personal care brand Dr. Squatch, a move that signals the consumer goods giant’s deepening focus on Gen Z consumers and influencer-led marketing. The terms of the deal were not disclosed, but it is expected to close later this
Transportation
At this year’s Cannes Lions advertising festival, Uber unveiled a bold new move in its growing ad business: an interactive ad format that lets brands pay to give users discounts on their next rides. Dubbed “Ride Offers,” the ad unit makes promotional content more actionable — and personal. The initiative
Media
Over the past year, Meta's Threads team has been steadily building toward deeper integration with the fediverse, a decentralized network of interconnected social platforms like Mastodon and Flipboard. Now, in what marks its most significant step yet, Threads is launching a dedicated feed for fediverse content and adding
Finance
In a bold move to capture the loyalty of affluent consumers, JPMorgan Chase has unveiled a major overhaul of its flagship Sapphire Reserve credit card — complete with a steep increase in the annual fee and a slate of new perks designed to appeal to high-spending travelers and diners. Starting June
Media
In a move that marks a significant shift for the world’s most popular messaging app, WhatsApp is officially introducing ads. Meta, WhatsApp’s parent company, announced on Monday that it will begin rolling out advertisements through the platform’s “Status” feature — its Stories-like function where users post disappearing text,
Finance
American Express is making its biggest-ever investment in a card program, signaling a bold move to court younger, high-income customers. On June 16, the company revealed it will be significantly enhancing its Platinum card later this summer or early fall—a move that reflects a calculated strategy to lock in
Tech Insights
In a significant move toward streamlining its ecosystem, Apple has announced a major change in how it names its operating systems. Going forward, all of Apple’s platforms — iOS, macOS, iPadOS, watchOS, tvOS, and visionOS — will adopt a unified, year-based numbering system. The announcement was made during Apple’s annual