Explore startup insights, from funding to marketing, to empower entrepreneurs on their journey.
Marketing
Influencer marketing remains a powerful tool for brands looking to establish authentic connections with their audiences. However, success in this space requires more than just selecting influencers with high follower counts—it demands strategic planning, genuine relationships, and precise measurement. Here’s how to build an effective influencer marketing campaign.
Business Strategy
The past year has brought rapid changes and opportunities, pushing agencies to adapt and innovate. As 2025 begins, agencies are setting new goals, refining their strategies, and ensuring they remain competitive in an ever-evolving industry. While every agency’s approach will differ based on its niche, objectives, and resources, there
Marketing
San Francisco-based startup Tofu has secured a $12 million Series A to advance its AI-driven B2B marketing platform. The round was led by SignalFire, with participation from HubSpot Ventures, Tau Ventures, Correlation Ventures, and other investors. Solving Marketing Fragmentation with AI Founder and CEO EJ Cho started Tofu after experiencing
Semiconductors
EnCharge AI, a California-based startup specializing in energy-efficient AI chips, has raised $100 million in a Series B funding round. The investment, led by Tiger Global, aims to accelerate the development and commercialization of its cutting-edge in-memory computing technology. A Leap in AI Efficiency Founded in 2022, EnCharge AI has
Artificial Intelligence (AI)
Glean, the enterprise software unicorn, has unveiled a powerful suite of tools for businesses to build, deploy, and manage digital agents. As competition from tech giants like Google, Snowflake, and Dropbox intensifies, Glean is doubling down on AI-driven automation to transform enterprise search and workflow efficiency. From Enterprise Search to
Web Design
A website redesign is more than just a facelift—it’s a strategic move that can redefine your brand, improve user experience, and drive measurable business growth. For CMOs, the goal should be clear: a website that not only looks great but also converts visitors into leads, customers, and loyal
Artificial Intelligence (AI)
Cerebras Systems and Perplexity AI have joined forces in a groundbreaking partnership aimed at disrupting traditional search engines. Their collaboration introduces Sonar, an AI-powered search model that operates at unprecedented speeds, marking a significant step toward AI-first search experiences. Redefining AI Search with Speed Sonar, Perplexity AI’s latest model,
Web Design
Your website is more than just an online presence—it’s your most valuable business asset. While you might be comfortable with the way your website looks and functions, your competitors are making moves. They’re investing in full-scale redesigns, refining user experience, and optimizing for conversions. If you’re
Web Design
With so many digital touchpoints, a unified brand message is essential. Customers interact with businesses through websites, social media, email campaigns, digital ads, and mobile apps, forming an impression long before making a purchase. If your brand messaging is inconsistent across these touchpoints, it creates confusion, dilutes brand equity, and
Web Design
A website redesign is more than just a facelift—it’s a strategic move to enhance user experience, improve performance, and drive business growth. However, for CMOs, proving the return on investment (ROI) of a website overhaul is critical. Without clear, measurable outcomes, it’s impossible to justify the cost
Web Design
Most companies focus on driving more traffic to increase sales. But what if you could significantly boost conversions without increasing visitors? The answer lies in a strategic website redesign that optimizes user experience (UX), psychology-driven design, and data-backed improvements to turn more visitors into paying customers. A high-converting website isn’
Business Advice
Pricing for early-stage companies presents a unique challenge. Without substantial customer data, making informed, data-driven decisions can be difficult. However, what these companies may lack in data, they can compensate for by understanding their value proposition and how pricing shapes customer perception. The right pricing strategy not only attracts the