Media

Vimeo will be acquired by Bending Spoons for $1.38 billion

Ken Metral

10 Sep 2025 — 2 min read

Credit: Vimeo, Inc.

Video platform Vimeo announced Wednesday that it has agreed to be acquired by Bending Spoons, one of Europe’s largest mobile app developers, in an all-cash deal valued at approximately $1.38 billion.

The transaction is expected to close in the fourth quarter of 2025, pending regulatory approval and customary closing conditions. Once complete, Vimeo will be delisted from public exchanges, ending its four-year run as an independent, publicly traded company.

Strategic Move by Bending Spoons

Bending Spoons, known for its aggressive acquisition strategy, has eyed Vimeo since at least March 2024. In a press release, CEO and co-founder Luca Ferrari emphasized that the company intends to invest heavily in Vimeo’s creator and enterprise offerings.

“At Bending Spoons, we acquire companies with the expectation of owning and operating them indefinitely,” Ferrari said. “We’ll make ambitious investments in the U.S. and other priority markets, while focusing on advanced features, performance, and responsible AI-enabled tools.”

Concerns About Bending Spoons’ Track Record

While Bending Spoons has grown into a major player in mobile apps, its acquisitions often come with significant restructuring. The company acquired Evernote in 2022, later laying off most of its U.S. and Chilean workforce, shutting down Linux and legacy apps, and heavily restricting its free tier.

Similarly, after acquiring WeTransfer in 2024, Bending Spoons cut 75% of its staff and soon imposed limits on free file transfers. These moves raise questions about how Vimeo’s services may evolve under its new owner.

Vimeo’s Journey and Struggles

Founded in 2004, Vimeo carved out a niche as a video platform for creators and businesses, competing against YouTube with a focus on quality, branding, and enterprise tools. The company spun out of InterActiveCorp (IAC) in 2021 but has struggled since, losing nearly 90% of its market value.

CEO Philip Moyer framed the acquisition as an opportunity for revitalization.

“We are excited about this partnership, which we believe will unlock even greater focus for our team and customers,” Moyer said. “Together with Bending Spoons, we aim to remain the most innovative and trusted video platform for businesses worldwide.”

What’s Next

Under Bending Spoons, Vimeo is expected to focus on its three core business segments: Self-Serve, OTT/Vimeo Streaming, and Vimeo Enterprise. Whether the new ownership will prioritize aggressive cost-cutting, like with Evernote and WeTransfer, or invest in long-term innovation remains to be seen.

For creators and enterprise clients alike, the coming year will be pivotal in shaping Vimeo’s future as part of Bending Spoons’ growing portfolio of digital tools.

Oracle’s stock jumps as OpenAI buys $300 billion in compute power

Oracle’s shares soared in after-hours trading yesterday following news that the company had secured several multi-billion-dollar contracts. Now, details are emerging that point to OpenAI as one of its biggest customers. According to reporting from The Wall Street Journal, OpenAI has agreed to purchase $300 billion worth of compute

Arc Boats wins $160M deal to build hybrid-electric tugboats for the Port of Los Angeles

If you know Arc Boats, the Los Angeles startup founded in 2021 by former SpaceX engineers, it’s probably because of its sleek, futuristic sport boats. But the company is now steering into heavier waters: tugboats. On Wednesday, Arc announced its first major commercial contract — a $160 million deal with

YouTube rolls out multi-language audio dubbing to all creators

YouTube announced on Wednesday that its multi-language audio feature is officially rolling out after a two-year pilot, giving millions of creators the ability to dub their videos in different languages. The feature, which had been in testing since 2023, is designed to help creators grow their global audiences by making

Replit raises $250 million at a $3 billion valuation

Replit, the fast-growing collaborative coding platform, has closed a $250 million funding round that values the company at $3 billion, according to sources familiar with the deal. The round marks a dramatic leap in valuation from its last raise in 2023, when the startup secured $100 million at a $1.